Proceed With Caution - Account Executive bei LaFORCE: Mitarbeiterbewertung

1.0
9. Dez. 2018
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CEO-Befürwortung
Geschäftsprognose

Pros

- Some interesting clients - Office is in Union Square, nice location with a lot restaurants nearby

Kontras

Accepting a position at LaForce was the biggest mistake I have ever made. As with most PR roles, this job will take over your life, but with the added factor of working in a catty, toxic environment where management focuses more on optics and politics than supporting employees. The company has experienced extreme turnover in the last year, especially at the junior level, as they are willing to let dedicated employees leave the company in order to keep toxic leaders. The teams lack structure which causes regular miscommunication and a lower quality of work. Verbal and emotional abuse is the norm at LaForce and is considered "part of the job." Most people operate on a "head down" work style to avoid being the target of team leaders' continued harassment. The company places no value in the growth of employees nor does it challenge them to think of new ideas, resulting in very cookie cutter client campaigns that lack any sort of creativity or out of the box thinking. Lunch breaks are nonexistent here so be prepared to spend upwards of 10 hours at your desk staring at your computer screen and when you finally leave expect to receive texts/calls about work at all hours . While the company has a fair PTO policy, you'll never be able to use those days because of "client conflicts." Team leaders lie to and push back on clients regularly and bill inappropriate and wildly expensive meals/drinks back to clients. Additionally, the company does not have strong name recognition within the media community which makes pitching and securing placements much more challenging than at companies with stronger name recognition. I didn't realize how truly awful LaForce's structure and culture was until I moved on to a new company and saw what another work environment could be like. It's one thing to have long hours, a toxic environment and poor leadership but LaForce is a combination of all three that truly makes working here unbearable.

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Reaktion von LaFORCE
7y
We are terribly sorry to hear that this was your experience. "Toxic" and "poor leadership" are never words that we want to hear associated with the agency. We hope you know that we have been putting measures in place to ensure that no one feels this way. Change takes time, but we are committed to making a change. We're sorry to hear that you felt you weren't able to grow here, but please know that we place a huge emphasis on the growth opportunities and do believe we have a large amount of team members who are long tenured employees due to the potential for growth that we provide and we're sorry you didn't feel that was a possibility for you. Thank you for your feedback.

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5.0
15. Aug. 2024
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CEO-Befürwortung
Geschäftsprognose

Pros

supportive team, fun management style, upbeat workplace

Kontras

trouble with keeping track of delegation

1
1.0
3. Mai 2026
Mitarbeiter (anonym)
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CEO-Befürwortung
Geschäftsprognose

Pros

Great clients, decent PTO offering.

Kontras

Where does one begin? LaForce is a company that thrives off of shadiness, mediocrity and egotistical office politics. There used to be such smart and friendly people here, who were great to work with and learn from but LaForce has a way of burning out its brightest stars and forcing them to leave. If you have an ounce of talent, avoid this place. It’s unfortunate that so many great clients have the same turnover rate as employees. Leadership literally recycles the same outdated and tired pitch decks for new and existing clients, with little to no innovation. The place reeks of ego driven management, false sense of the cultural zeitgeist, and basic professionalism just isn’t there. Remember when you actually had to have media friendlies and connections to thrive in PR? Not at LaForce! No one (junior or senior) seems to have any to save their life or clients, and it’s probably because they treat people like transactions and don’t really care for anyone as humans beyond the work we do. If you have PR connections, expect to be bombarded with favors from teams who are struggling due to their lack of connections in the industry. Leadership has a serious problem across the board and they seem to avoid any responsibility for the current state of the business which isn’t good at all. No one has time to pour into the development of skills or growth, yet they blame junior staff for just about anything. All junior employees are extremely overworked due to incompetent and lazy management and understaffed accounts. If you bring up a problem or simply even try to find a solution to help the workplace be more efficient, the expectation is that you’ll take the lead and solve it yourself. Even then, your complaint will easily put a target on your back from senior management (this is unfortunately a direct quote.)

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