Pros
A company where you never have to 'check your personality at the front door'; issues, financials, successes, challenges, are all 'on the table' and visible 99% of the time. Impeccable, proven IP. Smart, committed, kind-hearted, ethical colleagues, loyal customer base (over 85% repeat/referral), beating industry averages for growth over the last 3 years; fully employee owned ESOP -- everyone 'owns' a piece of the pie; fully committed leadership team and Board of Directors; not afraid to reinvent itself, embrace change, and keep a 4+ decade/legacy "current and relevant" for today's marketplace. Socially responsible with 10% pre-tax profits and employee time to the Interaction Institute for Social Change. Committed to 7 core values that are used in decision-making at all levels.
Kontras
Still a small company undergoing lots of "adaptive" change. The balance between "veterans" and new employees has shifted, putting some strain on the system, combined with a new go to market strategy in a short period of time has disoriented some people. In a small company, seemingly small changes have big ripple effects and impact, and upward mobility is certainly limited. IA is also a highly relationship and involvement-oriented company which can magnify things even more, and upset people who may not have the business acumen, maturity/experience, or "stomach" for the kind of transparency about numbers, goals, challenges, etc. that are continuously shared among employee owners in the company.