27. Aug. 2015
Mitarbeiter (anonym)
Reaktion von Fender Musical Instruments
10yHi there! Thanks for your comments. Being a global corporation certainly has its advantages, and Fender will only continue to expand its global presence over time. Like you referenced, global expansion is only one of the changes Fender is currently facing, and as everyone knows change can often be difficult and unsettling. However, with Andy Mooney joining Fender as our new CEO, hopefully some of this ambiguity can be made clear. You are absolutely right. Communication is key, and this is something that Andy has been practicing heavily over his initial 60 days with the organization. Andy has made visits to London, Japan, New York, LA, and both manufacturing facilities in Corona and Ensenada to learn as much as he could about Fender’s business, in order to develop a plan and vision. Upon his return, he began to share a draft of that vision with various departments around the company, and his goal is to share this plan with everyone in the organization over the next few months. By sharing this plan with everyone, individuals who are having a hard time seeing the vision will hopefully gain a clear and positive perspective of where Fender is heading, and understand why these changes are necessary. Like you mentioned, it will take time- but the wait will be worth it!