Pros
- hands off bosses, no micromanagement from CEO/COO - golf industry remained steady through COVID hits, did not suffer as greatly as other industries beyond needing to work from home. - friendly & helpful IT guy
Kontras
- Marketing department is severely isolated, overworked, underpaid, undervalued, & understaffed. - Most of the golf course managers in communication with marketing individuals have little to no understanding of email marketing, brand strategy, or social media management. This lack of education is not being addressed properly due to lack of care and attention. Also because the department manages too many clients at one time to focus on intensively rebuilding the specific golf courses marketing strategy. - Marketing department is also responsible for managing the Fairview wedding & event center collateral, graphics, & email marketing. Their current "team" of two specialists is not equip properly to manage successful marketing for this avenue of the business. They should be working to employ more marketing individuals who specialize in these industries, and paying them well to have the attention to detail needed to further the wedding & event marketing. - The corporate offices & individual golf course leadership is made up of predominantly male individuals. This is not inherently a problem, until a "lower level" woman designer makes appeals for more equipment, better pay, new solutions, differing communication, or system improvements to keep up with the times. Often, myself and other female employees would be dismissed & subtly undervalued. I witnessed a co-worker become subject to gaslighting, they were left with no choice but to quit. This situation was not addressed properly by the team, nor by HR. - Overall, there seems to be a "stuck in old ways" energy amongst employees. A stagnant tiredness that I can only describe as complacent. It does not make for an enjoyable workspace or honest environment.