Pros
Well developed product. Flexible work opportunities. Modern co-working office (Convendum - Gävlegatan). Lovely colleagues in the CSM department.
Kontras
Incompetent C-level management/leadership: It is clear that the current management team does not have what it takes to help the company grow beyond the scale-up phase. 'Senior leadership' focuses heavily on cost-cutting and short-term savings, seemingly prioritising internal incentives rather than sustainable, long-term growth. This approach undermines the company’s success and damages the culture. The 'commercial leadership' never takes accountability and tends to focus more on micromanagement than on true strategic execution. Despite nearly a decade with the company, there has been limited evolution in vision, approach, or adaptation to change. Ironically, calls for 'professional growth and development' are not reflected by their own example, having spent almost a decade in their comfort zone. 'Marketing leadership' appears underqualified for the responsibilities expected at this level. Their scope of work remains narrow, with contributions often limited to repetitive, low-impact activities such as event/webinar coordination. Instead of driving impactful initiatives for sales, marketing tends to prioritise alignment with 'senior leadership' preferences over genuine business needs. Basically people-pleasing and being a constant "yes-sayer". The company culture, as noted in previous reviews, feels toxic and very cult-like. It often resembles working in a closed environment (isolated bubble) disconnected from the outside world, where differing perspectives are discouraged and outsiders are viewed as adversaries. Things that could be improved today: 1. Collaboration & Constructive Feedback: No more top-down leadership. Ensure employees' voices are heard! 2. Reduce internal meetings (improve time management): Lengthy internal meetings are frequent — (meeting about meetings). These rarely accomplish anything and instead hamper productivity. Management often disappears into several-hour-long meetings behind closed doors, leaving employees with little transparency about what was actually discussed or decided. 3. A real "Sales Function" doesn't exist and should be implemented: Deals are only closed through inbound funnels (order-taking) and referrals. This is reflected by inadequate yearly revenue growth. Management refuses to hire experienced sales executives for reasons related to authority and status quo being challenged.